Some stories deserve more than a corporate video.
They deserve to be documented, preserved, and shared with the world.
We’re proud to share that the full-length short documentary produced by 72010 Network Pvt. Ltd. for Jeena Logistics, commemorating their 125th anniversary, aired on the History Channel this evening.
In addition to the television broadcast, the documentary is now also available to stream for Jio subscribers on the Jio History TV app, making it accessible to a wider audience across platforms.
Telling a 125-Year Story in a Contemporary Voice
Founded in 1900, Jeena Logistics has witnessed—and adapted to—over a century of global change, from colonial-era trade routes to today’s technology-driven global supply chains.
The central challenge was clear:
How do you tell a 125-year-old story without making it feel dated or ceremonial?
Our approach was to treat the film not as a retrospective, but as a living narrative—one that connects the organization’s past, present, and future with relevance and intent.
Why a Documentary Format Made Sense
Rather than a conventional corporate film, we chose a short documentary format—grounded, authentic, and human.
The film focuses on:
- The values that have endured across generations
- The people behind the brand who carried the legacy forward
- The evolution of logistics as an industry alongside Jeena’s growth
- A forward-looking perspective rooted in experience and scale
The intent was simple: respect the legacy, without freezing it in time.
From Corporate Milestone to Broadcast Story
Having the full version air on the History Channel was a significant milestone for both Jeena Logistics and our team.
The platform’s focus on heritage, institutional impact, and long-form storytelling made it a natural home for a 125-year journey. The television broadcast, combined with digital availability on the Jio History TV app, ensures the film reaches audiences across viewing habits and generations.
This transition—from internal milestone to national broadcast—underscores the power of documentary-led corporate storytelling.
A Collaborative Storytelling Process
This project was shaped through close collaboration with the Jeena Logistics team. Their openness, institutional memory, and clarity of vision helped us uncover narratives that went beyond timelines and milestones—stories rooted in culture, continuity, and conviction.
The result is a film that speaks equally to stakeholders, partners, and employees—past, present, and future.
Watch the Documentary
The documentary is available to watch online here:
👉 Jeena Logistics – 125 Years of Legacy (Short Documentary)
https://www.youtube.com/watch?v=jR2hACLqD8g
Jio subscribers can also watch the full version on the Jio History TV app.
Why This Matters
In an era dominated by short-form, disposable content, documentary storytelling still holds unique power. It allows brands to:
- Communicate credibility through authenticity
- Honor legacy without nostalgia overload
- Build trust at a national and global level
- Create content that outlives campaigns
For 72010 Network Pvt. Ltd., this project reinforces our belief that corporate stories—when told with cinematic intent—can belong on mainstream broadcast platforms.
Let’s Tell Your Story the Right Way
If your brand is approaching a milestone, transformation, or defining moment, it deserves more than a template-driven video.
👉 Get in touch with 72010 Network Pvt. Ltd. to explore how documentary-led storytelling can help you communicate legacy, purpose, and vision—authentically and at scale.
